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Issued #1: April 2024 Newsletter

It is liftoff for Pentify

Welcome to the first edition of the Pentify Insights newsletter! Each month, we'll share updates on our projects, highlight our partners' successes, and provide an intriguing insight or two from the world of data and analytics.  

 

It is hard to believe that we have been up and running for almost 5 months! In that time, we have been out and about meeting with many people to find out more about how data and analytics is currently being leveraged to drive business outcomes. With what we’ve learnt and delivered thus far, we thought it was a good time to take a quick breather and share with you what has been achieved so far. We have been overwhelmed with the support we have received so far, from friends, family, ex-colleagues, and everyone in between, we cannot thank you all enough for the words of wisdom along the journey thus far.

 


Paul Smythe of Tradewind Australia with Nick & Tom

 

We have been able to deliver some wins for clients so far, from efficiency gains through smarter use of tech, to upskilling the workforce through our data literacy programme, it has been extremely rewarding to help our clients achieve success. However, the job is not done. The challenge of becoming a data-driven enterprise remains, and we can help. The most common two challenges we have heard so far have been;

 

“We have so much data, but no idea how to use it!”

“There must be a better way to do this!”

 

We can help find solutions to these challenges. Our personable approach, underpinned by a focus on people and process, is proven to drive business success. Winter will see us continue with our mission to enable your business to harness the full potential of your data. It might be getting a bit cold outside, but we are just warming up!


Key learnings

Starting a business is rewarding, but challenging! The below is some of our key learnings from our first few months.

 

  • Everyone is willing to take the time to chat and help a new business. Don’t be afraid to ask!

     

  • Rome wasn't built in a day - patience and persistence are key.

     

  • Leveraging LinkedIn for connecting and reconnecting with professionals.


  • Ex-colleagues are invaluable to providing insights and helping to expand your network.

     

  • Setting up processes early to ensure efficiency and consistency.

     

  • Be open-minded to new opportunities and challenges - you never know what might arise!

 

Data in the news

Some things you may have missed

 

In January, the government announced our AI regulation plan, with an initial focus on “high-risk” AI usage, differing to the EU which recently enacted a single AI regulation. Full article here.   

 

Taylor Swift's visit to Australia made headlines with a staggering total of 600,000 fans attending her 7 concerts, setting a record for the largest audience at a single tour in Australian history.

 

In brief

Website Launch

 

 

We're thrilled to announce the launch of our website, where you can learn more about our services and read about how our partners are getting the

most out of their data.

 

Office Space

 

Pentify HQ is now located at Level 1, 9-12 Hood Street, Collingwood. Feel free to drop by and say hello.

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